"The Biggest Loser'' reality show to deliver diet tips by SMS

This season, NBC is tying in a text messaging campaign with their popular reality show, "The Biggest Loser", for inspiring and motivational tales of weight loss. Now, viewers can take useful information from the show with them wherever they go, thanks to The Biggest Loser Mobile Subscription service.

Every weekday, subscribers receive the "best of" tips from the show -- from practical diet hints to fun workout facts by text-message. Viewers can sign up for the service, which costs $2.99 a month, by texting in the letters "BL" to 62288 (NBCTV). [more in Press release].

emily | 7:32 AM | SMS and Television |
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