October 15, 2005
India's Postal Department to launch Fan Post Scheme
Post offices around the world are losing out to e-mail and text messaging. Just this week, there was an article on the Australian Post on how the total messaging market at almost 50 percent in 1960, had shrunk to 14 percent in 2004.
Today in New Kerala there's an article on how the Indian postal office is fighting back, by proposing an innovative 'Fan Post Scheme', under which the fans could write to celebrities from different fields.
"For this scheme, the celebrities from films, sports, theatre, drama, music and other areas will have to register with the postal department for Rs 5,000 and they would have their fan mail delivered by the postman.
Addressing mediapersons earlier this week here, Chief Post Master General of Maharashtra postal circle, K Noorjehan said the department has written to several celebrities asking them to join the scheme and some of them have evinced keen interest."
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