October 3, 2005

National Enquirer Goes Mobile

nationalenquirer.gif The National Enquirer has signed up FoneStarz to sell some mobile content, reports James Pearce for Moco News.

"The exclusive deal will initially allow any of the estimated 12 million National Enquirer readers in the USA to personalise their mobile handsets with pictures and ringtones featured on adverts in the leading supermarket tabloid.

Further services, including horoscope and celebrity gossip alerts, are planned for roll out with various operators in the USA and will reflect the National Enquirer branding and content.”