Sexes divided on mobile phone use

The sexes are divided over mobile phone usage - men like to play games and women to buy ringtones, according to the Age.

... "The study revealed that age and demographic influenced the type of content people had on their phones:

-- 34 per cent of Australian women bought ringtones in the past year compared to 27 per cent of men.

-- As for games, 15 per cent of men had bought them in the last 12 months, compared to only 10 per cent of females.

-- Married participants tended to use the movie reviews more than most, but used the comedy and astrology services less than others.

-- Males tended to use news and adult content, comedy and sport more than females, while females used more astrology content than males.

-- A whopping 97 per cent of respondents used SMS and over half used pictures, music and sounds on their mobile phone.

emily | 12:28 PM | SMS Studies & Research |
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