August 19, 2005

Teens 'use phones crossing roads'

_40705118_roadkids_203.jpgSome 30% of London teenagers admit they are distracted by using their mobile phones when crossing the road, reveals a survey by road safety group THINK!.

The research coincides with a national government TV advertising campaign targeting teenage pedestrians. It uses footage of an accident taken by a teenager on her camera phone.

The survey also found the biggest distraction to London teenagers while crossing roads was talking to friends.

Road Safety Minister Stephen Ladyman said: "Most teenagers do look before they cross the road but many do not look properly and are easily distracted. This new ad shows how dangerous distractions can be and how vital it is to keep your mind on the road."

[via BBC News]

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