July 12, 2005

Mobiles 999 contact idea spreads

A campaign encouraging people to store personal details on their mobile phones to help identify victims of accidents and disasters has taken off since the bomb attacks in London, reports the BBC.

"Users are being urged to enter a number in their phone's memory under the heading ICE - In Case of Emergency.

Paramedics or police would then be able to use it to contact a relative.

The idea is the brainchild of East Anglian Ambulance Service paramedic Bob Brotchie and was launched in May.

Mr Brotchie said his idea had spread as far as the USA and Australia and had gathered pace since the 7 July attacks.

He has urged mobile manufacturers to take it on board by adding ICE headings to phones before they are sold. "

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