July 5, 2005
GSM Association promotes cheap phones for developing world
The GSM Association is extending its effort to get low-priced mobile phones (less than $30) for developing countries.
The industry group is moving into the second phase of its Ultra-Low Cost Handset initiative, which includes an "Invitation to Strategic Partnership" issued to handset manufacturers.
Once phone makers are selected for the initiative, the GSMA will see to it that the ultra-low cost phones will hit the market in the first quarter of 2006. The group is aiming to see six million handsets sold under the programme within the first six months.
"The next phase of our initiative aims to drive even greater affordability, through sustainable products, at even lower cost than the first phase of the programme," said Craig Ehrlich, from GSMA. "At the right entry level we believe there is the potential for over a hundred million new connections per year."
(via The Register < Press Release.)
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