Against poverty in Africa - Millions of SMS will be sent to rich countries

Creative Storm will be launching on Thursday, special celebrity adverts featuring African and Ghanaian personalities, who will promote a campaign against poverty in Africa, reports Accra Daily Mail

... The launch will also kick off an innovative mobile phone SMS campaign in fifteen African countries, offering millions of people the opportunity to send text messages about poverty to the world's richest countries.

Uniquely, the collection of messages in countries such as Ghana and Kenya will be led by masqueraders walking and dancing on ten-foot stilts and brandishing giant mobile phones.

emily | 5:59 PM | News, Buzz |
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