'American Idol' Sets Record With 41.5 Million SMS

Cingular Wireless announced today it has set a new record for wireless text messaging in the fourth season of "American Idol." The company recorded more than 41.5 million text messages throughout the show's 12-week voting period, which is believed to represent the largest volume of text messaging in a single campaign in the history of the U.S. wireless industry.

The number of text messages in the fourth season of "American Idol" more than tripled the amount of text messages recorded in the 2004 season.

[via mobiledia.com]

emily | 8:13 AM | SMS and Television |
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