October 26, 2004
The Diane Von Furstenberg Couture Cell Phone
Beginning this fall, Samsung and Vogue will debut an unprecedented co-
marketing program, including a highly-targeted, high-fashion advertising campaign, exclusive promotional and multi-media content partnerships with Style.com and visionary designers, as well as extensive outreach to the fashion elite.
As the cornerstone of this fall's campaign, Samsung and Vogue have
partnered with Diane von Furstenberg, known for the legendary "wrap" dress, to create a limited edition designer phone -- DVF Mobile bySamsung.
Von Furstenberg created DVF Mobile by Samsung by reproducing an Andy Warhol painting that features her own likeness.
emily | 6:13 PM |
Cell Phone Fashion
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