March 18, 2004

Thong Text messaging campaign

After winning lingerie company Gossard's text-messaging promotion, Laura Gerrard, 22, is looking for a buyer for the diamond-encrusted G-string, reports Ananova.

"She'd bought a thong in a shop in Lancaster, and after sending an SMS to a code number hidden inside, she got a reply to say she'd won the top prize". cf previous post Lingerie Company lanches SMS campaign to win diamond thong . Ridiculous