December 18, 2003

Buying ice-cream by SMS

Since this summer, food giant Nestlé in partnership with French mobile operator Orange, has been selling ice cream by text messaging, in a test project involving between 300 and 400 ice cream dispensers placed in community swimming pools, shopping malls and other public places.

To order an ice cream from the vending machine, the customer need simply to send an SMS, indicating the code under the flavour of ice cream he would like to purchase. The ice cream will then drop down on to a shelf and the customer received a confirmation message of payment.

From: Que choisir

emily | 10:27 AM | SMS and Micro Payments | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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