November 24, 2003

Showtime launches SMS text service for ordering Home Cinema pay-per-view movies

Television uses text messaging in more ways than one, and not just for viewer voting.

Leading digital pay-television network Showtime for the Middle East, has just launched Home Cinema Text, an SMS text service that enables subscribers to order their personal selection of pay-per-view movies via text messaging, according to AME info.

On a related note, multicultural broadcaster SBS Television Australia has just started a SMS service to remind viewers when their favourite programs are about to go to air. Each program has a four-digit SMS alert code which are available on the TV schedule page. The reminder wil be sent an hour before the show is screened. cf SBS launches SMS viewer service.