October 9, 2003

'Teach UR Mum 2 Txt' campaign

"Teach UR Mum 2 Txt"' aims to make parents more text savvy and aid better communication with their children.

"Parents across the UK will soon be 'textperts' thanks to a new campaign to raise personal safety awareness in children and young adults - and supported by mobile communications network O2.

Alongside the national launch, a regional tour will take place in UK cities to give parents and their children further texting tips. Pocket-sized booklets with top texting tips and safety advice for both parents and children will also be available from all O2 retail stores", according to 160characters.org.

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