August 8, 2003

MLB goal: Forget tickets, just use cell phone to get in

Bob Bowman, who oversees Major League Baseball Advanced Media, says his goal for next season is letting fans get into ballparks without tickets, according to USA Today.

The idea, he says, is for fans buying tickets online to use their Internet-enabled mobile phones to flash bar codes to be scanned by handheld devices at stadium gates.

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