«Mobilisation»: The growing public interest in mobile technology

The Guardian has a different take on the "Mobilisation" report (mentioned earlier in Textually) and publishes an article focusing on the intimacy of mobile technology which was also part of the study.

"Focus group research and in-depth interviews with users carried out by Demos reveal the extent to which the humble handset has already moved beyond being a mere practical communications tool to become the backbone of modern social life, from love affairs to friendships to work. One female teacher, 32, told the researchers: "I love my phone. It's my friend." -- The Guardian

emily | 4:40 PM | SMS Studies & Research |
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