Nintendo Official Magazine sends out SMS of latest news and developments

Nintendo Official Magazine (NOM), the popular games console magazine from EMAP, is to launch its first range of SMS services to its readers. According to an article in 160characters.org, it's readers will be able to subscribe to «Club NOM» and opt-in to receive free SMS updates containing news from current stories in the magazine, the latest Nintendo games releases and access to exclusive competitions.

A great tie-in by a magazine to promote it's content. The service will also enable the magazine's young readers (16-24 year olds) to customise their mobile phones with Nintendo ringtones and graphics.

emily | 4:22 PM | Text Alerts |
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