SMS tsunami donations reach £1m

Fund raising by SMS has really come into it's own with the many many successful campaigns held around the world which successfully raised money for South East Asia, following the tsunami devestation.

In this latest article by Computer ActiveComputer Active.

"After the disaster 3, Fresh, O2, Orange, T-Mobile, Tesco Mobile, Virgin Mobile and Vodafone clubbed together to provide a single, no-fee text number to accept donations.

By texting DONATE to 83321 £1.50 is automatically deducted from the phone bill and goes straight to DEC.

"Text has proven to be a straightforward and accessible way to demonstrate support for tsunami aid relief, and we are immensely grateful for this huge effort by a new group of donors," said Brendon Gormley, chief executive at DEC."

Related:

-- Roundup of tsunami relief SMS fund raising campaigns around the world

-- Links to all Tsunami/cell phone stories posted in Textually.org.

emily | 6:26 PM | Tsunamis, South East Asia |
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