In-Stat reports decreasing Short Messaging Service in Japan due to MMS

This is a very interesting and surprising report on the Japanese market, claiming that text messaging (SMS) is declining in favor of Multi Media Messaging (MMS).

"In-StatMDR expects that SMS will lose ground to both Multi-Message Services (MMS), e-mail, and, eventually, to Instant Messaging (IM).

The Asian Pacific region as a whole will see explosive growth in messaging volumes throughout the forecast period from 2003 through 2007.  While SMS will generate the highest volume of messages of any format, MMS will generate nearly twice as much revenue, due to the higher tariffs charged for MMS", reports In-StatMDR via Smart Mobs.

emily | 4:58 PM | Multimedia Messaging (MMS) |
The Permanent Link to this page is: http://www.textually.org/textually/archives/2003/10/001912.htm