«Big Brother» on your mobile

For UK Channel 4 viewers who can't get enough of Big Brother, there are more ways than one for them to keep up to date on their mobile phone. Fan Quizzes, games such as Chicken Chase, where you have to catch the chickens and get back to the coop in as few moves as possible. Downloads, such as an animated 3D head of a housemate onto your phone which rotates as the head recites some of their more infamous quotes. FotoTxt (mentioned last week in Picturephoning) allowing people to send pictures of the housemates with little captions stuck in to the message. BB news alerts in case you want to know who was evicted and missed the announcement. Fans can even get the latest videoclip sent to their Nokia 3650 phone.

The whole mobile offering is a wonderful and a very imaginative tie-in with the TV show, something other TV shows should look into.

emily | 5:17 PM | SMS, Television and Radio |
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