April 19, 2003
Works of Art and Litterary Content for your cell phones
See My SMS, a Paris based company run by Alexandra de Waresquiel, is single handedly raising the level of quality for content on mobile phones.
In February, for Valentine's Day, the company provided French Internet provider Wanadoo with a new SMS service enabling users to chose from passionate litterary text messages written by 30 of the best contemporary French writers (Marc Lambron, Denis Robert, André Bercoff, Frédéric Beigbeder and François Mitterand's daughter, Mazzarine Pingeot, amongst others) and send them off to their loved ones - giving them the choice of crediting the author, or just signing their own name. And in a more sophisticated version of Nando Times' famous (but now disabled) Cyrano Server, the automated interface allowed the user to select the type of message (love, shy, agressive, breaking up) and who it is was to be sent to (man or woman).
All of these wonderful short messages on love -- acknowledging that passion can be expressed in very few words -- have been collected and published in a book entitled «Sexe More Sexe».
And just recently, SeeMySMS has come out with designer logos for cell phone screens which are available for download on French mobile operator SFR and portal Vizzavi. Jean-Charles de Castelbajac, Lolita Lempicka, Inès de la Fressange, Eric Bergère, Chantal Thomass, Chayan Khoï ... are all contributers to this collection of over 300 works of art.
See My SMS has signed up over 60 authors and 25 creative artists to bring cell phones to a more refined level and an upscale market. Definitely a company to keep an eye on.
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