What can music teach television?

What can the television industry learn from the music business as it wakes up to the threat from file-sharing?

If you've got a popular product - whether it's Lady Gaga, Top Gear, or Heroes - it's going to be popular on all sorts of platforms. And that includes unauthorised places where fans go to share what they like.

Does that mean you end up earning less from legitimate outlets?

Maybe, though it's hard to get figures. But all that pirated material floating around and being talked about could also be seen as free marketing, sending paying customers your way.

Read full article in the BBC.

emily | 10:17 AM | News, Buzz |
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