September 10, 2007
New iPhone service on holiday horizon
Not content to rest on its laurels, Apple has unveiled its master plan to extend its digital music dominance into the coming holiday season. Here is how one of latest developments shakes out related to the iPhone. Reuters reports.
Ringtone Service
"What it is: Allows users to create a custom ringtone from any of the 500,000 songs in the iTunes catalog approved for ringtone use, for an additional 99 cents. At press time, Warner Music Group and Sony BMG confirmed that they were providing music for the service. Sources close to the situation say Universal Music Group is not participating at this time.
What it means: Ringtones were noticeably missing from the iPhone debut this summer. While this new service fixes that problem, it's also led to complaints about consumers paying an additional fee to create a ringtone out of a song they already own -- particularly when multiple programs are available online to create ringtones out of existing files for not only the iPhone, but many other devices as well."
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