August 31, 2006

Spanish operator launches artist-specific sites

FierceMobile Content reports that "Telefonica Moviles Espana, Spain's leading wireless carrier, has introduced an artist-specific full-song mobile download service called Todo X Artista. Powered by Openwave's Musiwave division, the service allows users one-click access to all the content available from a given artist.

Once a customer buys a Madonna track, for instance, the service then offers a range of other Madonna content such as ringtones, ringback tones, videos and wallpapers on an instantly created dedicated artist site."

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