January 24, 2006

Warner to launch the SMS tone

Mobile Entertainment reports that Warner Music has hinted it will launch a new kind of mobile music product: the SMS tone.

"The SMS tone will comprise music and video and playback on receipt of a text message. Consumers can already personalise their SMS alerts, of course, but this is thought to be the first time a music major has specifically designed a music product to do so.

The first example will roll out with a German operator soon".

[via Moco News/a>]

emily | 7:39 AM | Ringtone «Firsts» | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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