November 18, 2005

Ringtone management on the curriculum of University

In Miami University's School of Music, Music Business and Entertainment Industries program students are learning how the demand for online music is changing the industry, from its relatively recent emergence as a newer form of distribution to the licensing and royalties that go with it.

"The program prepares future executives for a multibillion-dollar music industry that now has more record companies, retailers and publishers than ever before. The curriculum has adapted to the world of online music by teaching students about other areas of profit such as ringtones, which can potentially bring in more revenue than more traditional forms of music."

[via The Hurricane Online]

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