June 23, 2005
Orange expands mobile music services
Mobile network operator Orange has expanded its mobile music services in a bid to capitalise on the summer festival season, reports Netimperative.
"Orange has launched an upgraded version of its Music Player service, along with new services Fireplayer Online and Calling Tunes.
Music Player now supports higher quality AAC+ MPEG-4 tracks and includes new ‘Tell A Friend' and ‘Skip A Track' features. Also, a new text search function enables users to find music on their phone by artist and track name.
Meanwhile, Fireplayer Online is an Internet based version of Orange's Fireplayer ringtone remixing service. Customers can produce their own personalised ringtones on any True Tone enabled handset, by remixing original music tracks online before sending them from a PC to their phone".
In addition, Calling Tunes enables users to personalise the calling experience other people have when calling them.
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