May 30, 2005
Ringtones on McDonald Menu
Burning CDs, downloading mobile-phone ringtones, even printing digital-quality photos could soon be the newest things on the McDonald's menu, reports Chicago Tribune.
"In a bid to draw the young and tech-savvy into its restaurants, McDonald's has begun pilot testing a new ATM-style device called the Blaze Net, which allows customers to buy music, ringtones, print photos and surf the Web at the restaurant.
Open since last Monday, the new flagship restaurant near Oakbrook Center Mall in suburban Chicago combines several high-tech gadgets yet to be seen in more conventional McDonald's eateries.
The 60- to 90-day pilot test of the technology follows the initial introduction of similar equipment in Munich last November. That is now being rolled out into many of the company's 1,250 German restaurants".
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