September 10, 2004

Ringback tones: a sound investment for European operators, says Ovum

According toOvum via Moco News, the analyst and consulting company, the outlook is good for the European ringback tones market. The opportunity is not as big as in Asia, but operators should go for it as it represents a valuable addition to the existing portfolio of personalisation services.

"Ovum forecasts that revenues will remain small this year at around $16 million in Western Europe, reaching a respectable $721 million in 2008. That is around 30% of total global revenues from ringback tones."

emily | 11:03 AM | Ringback Tones | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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