June 17, 2004

Snappy Ringers On Increase

"We've seen a growth of about 60 percent over the last year and that's pretty dramatic," Frank Merriman, of Cingular Wireless, said of music ringtones. [ NBC5 ]

"It's a dramatic increase. Experts report $4 billion in ringtone sales worldwide last year. The average price to download is $2 a ring. Parker calculates that around two billion tones were sold.

Web sites make it easy to do: pick from the long list of tunes and pay up.

Music companies have every reason to make it easy. They now get up to 50 percent of the proceeds of sampled music, compared to only about 20 percent for polyphonic tunes that imitate songs."

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