May 26, 2004

Ringtones Made Easy

logo.jpg A common complaint about downloading a ringtone - or trying to - is either that the process is confusing or misleading, making you go through the first steps of a process to find out that either a particular provider "doesn't work with your carrier", the service is "only available to Nokia phones", or when a ringtone actually does arrive on your cell phone screen - after you've paid for it - you can't open the message because your cell phone provider hasn't "unlocked your browser" before putting the phone on the market. cf earlier post this week on the WSJ comparing different providers.

Life should now be made easier, thanks to Unwired Appeal who has launched a new mobile content portal/website - toneguys.com - which supplies ringtones, graphics, and java games to North American cell phone users, and automatically detects a cell phone's capabilities and optimizes mobile content before transferring it to the phone..