Chysalis spreads its wings into mobile music

The UK radio industry makes another move into music retailing on Monday, to help redraw the record industry's business model in light of falling CD sales, according to the FT.

"Chrysalis will unveil a service enabling listeners to download and buy songs on to their mobile phones.

The group's new mobile division will focus on offering mobile phone ringtones based on songs, but the service is designed to exploit technology allowing mobile phone users to download the actual songs as MP3 files.

The logical outcome is for radio stations to become virtual record retail outlets," said Richard Huntingford, Chrysalis's chief executive. "Research suggests 95 per cent of people who buy a record first heard it on the radio."

emily | 6:46 AM | News, Buzz |
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