October 10, 2003

In tune with the times

The Times of India reports on the rage of having a mobile phone with ring tones of the latest pop songs and Bollywood tunes, affecting people from all wakes of life, businessmen, students, housewives, bureaucrats, executives, everyone is now “within range”.

And according to this article, ringtones are so popular in India, that "the number of ring tones in the model of a cell phone has become a decisive factor while choosing a handset, especially for the younger generation”.

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