November 15, 2004
«Catch the Tigra» MMS campaign
Car manufacturer Opel launched an MMS based game in Switzerland, reports Adverblog "People who signed up online giving their cell phone number, received an...
October 14, 2004
3 woos with video dating
Mobile network operator 3 is promoting the benefits of its mobile video technology through a speed dating event in partnership with retailerSelfridges, according to...
October 06, 2004
Now, Bollywood is tech-driven
Traditionally, Bollywood filmmakers have been using outdoor publicity like posters, and print media for promoting their movies. However, technology has added an altogether new...
October 03, 2004
A Monet on the phone
Telefonino reports that during the retrospective dedicated to the French painter Edgar Degas held in Rome till February 1, the clients of Italian operator Vodafone...
September 05, 2004
Building a new bubble
As CD sales of big-name acts struggle this year, independent Australian bands are proving that the big labels are not necessarily essential for success,...
August 27, 2004
Nokia Takes a Risk in Putting New Phone on the Big Screen
When "Cellular" hits U.S. movie theaters Sept. 10, viewers will see Kim Basinger playing a kidnapped mother and William H. Macy as the cop...
August 25, 2004
Taking Pictures of Magazine Ads
Jane magazine is offering giveways to readers who use their cellphones to photograph ads, in a promotion called Jane Talks Back, reports the New...
August 23, 2004
Times Online photo site backs Sony Ericsson phone
Times Online has launched a microsite for Sony Ericsson to promote its new camera phone handset. Visitors to the site can view articles on...
July 15, 2004
Advertisers face harsh lessons at the hands of powerful consumers
People are more skeptical of advertising than ever before and the growing presence of the Internet allows them to quickly sink a product or company's...
July 13, 2004
Scavenger hunts with camera phones
I picked this up from an article published in the Miami Herald on various mobile campaigns (mostly text message) launched by wireless companies. But this...
Tic Tac's mobile marketing
A campaign launching in the German market gives people the chance to win one of 1,000 camera phones by texting a shortcode printed on...
July 02, 2004
Vodafone does free MMS
In an effort to kick start interest in mobile picture messaging, Vodafone has announced it will offer subscribers free "PXT" messages until the end of...
June 26, 2004
Ming Mong
Australia's The Age reports on an original and very successful mobile marketing campaign by Virgin, based on a game called Ming Mong. The object...
May 19, 2004
British Methodist Church launches marketing campaign with camera phones as 1st prizes
The British Methodist Church has launched a text message campaign, asking young people to come up with an "11th commandment" - and first prizes are...
May 05, 2004
Nokia Flaunts Camera Phones at McDonald's in India
Would you like a family snapshot from a mobile phone to go with that Happy Meal? That is an offer being made in India,...
April 18, 2004
Lost in translation
According to donga.com , "a cellular phone manufacturing company held its “Pre- Cannes Film Festival with Dolls” in front of Techno Mart in Kwangjin-gu,...
April 15, 2004
MMS Smile Contest
In U.S., telecom operators are trying hard to promote MMS. Cingular has tied up with Kodak to launch a national photo contest called 'Share a...
February 12, 2004
Oscar Nominees to receive Motorola Camera Phone
The twenty five actors and directors nominated for an Oscar at this year's Academy Awards ceremony, have been offered a Motorola V600 camera phone....
February 05, 2004
Mobile Model Search
In a world first, UK Premier Model Management agency, in partnership with the Daily Star and Samsung are launching a nationwide search for the...
December 31, 2003
Car manufacturer launches photo contest
Scion, the new car marque from Toyota, is launching an interactive digital photo contest called «ScionSpy». "Participants, using their camera phones, digital cameras or...
November 26, 2003
Camera Phones as a new advertising tool?
Interesting, in my new Nokia 6600 camera phone, in the RealOne Player menu, when viewing "saved video clips" stored in the memory card, there are...
August 14, 2003
MMS a big hit in Abu Dhabi
A staggering 75,000 mobile phone users have joined (Abu Dhabi) Etisalat's multi media messaging (MMS) service in just one month and officials expect the...
August 08, 2003
Opt-in MMS marketing campaigns are on the way
The "_blank">FT has a story on the US turning to mobile marketing. Nothing that has not appeared in textually.org before, but I picked up...
July 31, 2003
Radio 3 Plans Music Festival MMS Trial
Texting and music festivals is becoming a well established combination and this year's WOMAD, a music festival in Reading, was no exception. Messages are...
Send in a picture of your friends' worst hairstyles
Brylcreem, the male hairstyling brand, is launching the UK's first interactive picture messaging and online viral campaign, with MTV, for its Next Generation Ultra...
July 17, 2003
Penthouse models Pose in Nothing but Their Cellphones
By dangling its mobile phones from the necks of Penthouse models, some advertising experts say that Megafon -- the No. 3 mobile telephone operator...
July 02, 2003
Buy a sandwich, win a Nokia 7650 camera phone
Industrial French sandwich producer Daunat is launching an SMS premium campaign «on pack», thanks to Phonevalley's technology. 2.5 million sandwiches distributed throughout France in...
