Mobile barcode breakthrough means we may soon see them everywhere

A wonderful guide from VentureBeat on Barcodes.

Mobile barcodes seem to be about to go mainstream, with Nokia and Sony Ericsson pre-installing barcode readers on many of their handsets. Barcodes in mobile are generally used to retrieve web content. For example a barcode on a poster can be scanned and used to retrieve a web page where the user can win a prize.

At the Mobile World Congress in Barcelona earlier this week, Virginia-based Neustar announced the first clearinghouse for barcodes, which allows barcodes from any advertiser or brand to be linked to web content independently of the barcode reader or service provider being used.

emily | 8:12 AM | Barcode Technologies / RFID Tags / NFC |
The Permanent Link to this page is: http://www.textually.org/picturephoning/archives/2010/02/025502.htm