November 25, 2008
Watching Videos on Mobile Phones on the Rise
Technology rules our lives and we sure have become couch potatoes - proves the latest report from Nielsen Company. The 'A2/M2 Three Screen Report' states that the usage of TV, Internet and Mobile - the Three Screens - continues to increase in the US.
According to the report, an average person in the US watched approximately 142 hours of TV in one month and mobile phone users spent 3 hours a month watching mobile video. People who used the internet were online 27 hours a month. A record high was set by the couch potatoes, average time a US home used their TV set during 2007-08 was up to 8 hours and 18 minutes per day.
... Men are more likely than women to watch video on mobile phones, while women are more likely then men to watch video on the Internet.
“Our numbers show that TV remains the dominant choice for most Americans, yet timeshifting as well as videos on the Internet and on mobile phones, continue to be the trends to watch.”
[via TechTree]
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