May 11, 2008

3G services 'largely unused' in Australia

A third of Australian consumers own a 3G-capable phone but two thirds of these do not use the available 3G services, a new report, part of the Australian Communications and Media Authority Telecommunications Today series, has revealed. [via
Stuff.co.nz]

"Half of those who owned a 3G phone but did not use the 3G services - which include mobile internet, video calling and music streaming - had no interest in them. Others cited high costs and lack of knowledge on how to access the services.

... The low use of 3G services among those with 3G-capable mobiles was due to lack of knowledge and the historically high costs.

"Some people wouldn't even know if they're on 3G or not ... they want an [Nokia] N95 because it can play videos or has a good camera - they get a 3G phone for the features not for the fact that it's 3G," said Mark Novosel, telecommunications market analyst at IDC.

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