Nokia and Spike Lee team up with Nokia on short film

Nokia and Spike Lee are teaming up to direct a short film comprising YouTube-style videos created by teenagers and adults using their mobile phones, reports The New York Times.

"By hiring Mr. Lee for the project, Nokia is seeking to combine the populist appeal of user-generated content with the power of a famous director’s pedigree. The film will have three acts, each three to five minutes long, with the theme loosely based on the concept of humanity.

The project is an experiment for Mr. Lee, but it is also a way for Nokia to promote its wares. Cellphone companies are all trying to position their products not just as devices for talking, but as multimedia devices that can play music, search the Web and capture video."

emily | 7:43 AM | Movies on Cell Phones |
The Permanent Link to this page is: http://www.textually.org/picturephoning/archives/2008/04/019902.htm