April 15, 2008

Mobile TV To Be Biggest Mobile Ad Revenue Generator By 2010

Although the vast majority of mobile advertising is currently based on SMS, Juniper Research predicts that streamed and broadcast mobile TV services will become the most lucrative channels for mobile ads by 2010.

Juniper that spending on mobile TV advertising will grow from $335 million in 2008 to more than $2.5 billion in 2013.

[via The Washington Post / MocoNews.net]

emily | 8:09 PM | Marketing / Advertising | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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