Mobile TV Technically Ready, Waiting On Business Model

Mobile TV is more or less ready to go in the US, it’s just waiting for an invitation to the party, reports Moco News. “The big problem, analysts say, is people aren’t yet willing to pay for TV on cell phones. That’s slowing a potentially big market for makers of cell phone TV chips...

”People were excited about it—until they learned they had to pay for it,” said Yoram Solomon, director of standards and technology strategy for Texas Instruments .

Advertising is surely part of the answer, but there’s also an argument for a mixed model...this is going to be the big challenge of the mobile content industry—getting the business model right."

Image from Fox News

emily | 1:36 PM | TV on Cell Phones |
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