EMI to offer 'artist-generated' content

Air Traffic, Gisli and The Aliens are among the EMI acts set to share their daily lives with the masses using Shozu's Share-It platform. Mobile Entertainment reports.

"EMI is equipping the three acts with Shozu-enabled mobile phones so they can uploads pics and video to their website, Flickr, YouTube or other online channels, effectively creating an artist-branded content feed.

The label will also be using with Shozu's Zucast service during the festival season this summer to deliver content created by bands direct to fan phones."

emily | 2:12 PM | Moblogs / Photoblogs / Videoblogs |
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