Watermark Patent for YouTube

Wonderful Barry Fox for New Scientist has uncovered a patent for watermarking videos posted on YouTube, to discourage illegal downloads.

"Now, US company Digimarc, which specialises in image recognition and watermarking, has been granted a patent for a novel way of tackling the problem. Instead of preventing copyright infringement altogether, it would turn it into a commercial advantage.

... When the clip then reappears on the web, its owner can automatically be identified and viewers can be targeted with adverts that generate revenue for the original copyright owner." Read more

emily | 8:42 AM | YouTube and other User Generated Video Sites |
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