November 21, 2006
Mobile TV, Personal Experiences
Learn ten things you didn't know about Mobile TV in this essay by Jan Chipchase.
"In September 2005 a team of researchers from Nokia Cui Yanqing, Younghee Jung and myself worked with students and a professor from Yonsei University's HCI Lab - Boreum Choi, Jinwoo Kim, Inseong Lee and Jieun Yoon to conduct a field study in Seoul, South Korea to explore actual usage of TU Media's (then) recently launched broadcast Mobile TV service.
-- We explored people's motivations to use Mobile TV, documented contexts and barriers of use, carefully noting user behaviors within these contexts and design implications for future products and services."
... As always I won't cover anything directly related to new products. Since the research paper goes into the details of the study I'll focus on ten things that stood out for me personally:
1. Surprisingly for a portable device home use is a strong use cases for Mobile TV
2. Factor in what happens before, during and after watching
3. Accessories designed to enhance the watching experience
4. The posture for watching Mobile TV will vary
5. Whilst an immersed, sensorially engaged TV watching experience is possible we need to ask whether it is desirable?
6. Interactive experiences require interaction
7. Some modes of watching would benefit from a remote control
8. Shared used is possible with up to 4 people
9. Personal device ownership makes it possible to enjoy
10. Secret Use became our unexpected fourth use case
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