October 2, 2006

Nakama: An easy way to publish and share pictures

nakamalogo2.gif AmbientVector a mobile software startup based in Toronto, has launched a product called Nakama what they believe is the simplest way to publish pictures and videos up to the web, and share them with people on mobile phones.

This is how it works:

-- Take a picture or video with your phone.
-- Use normal MMS (no software required) to send it to them
-- Nakama will post it to Flickr, Blogger, TypePad, etc.
-- Nakama will CALL YOU BACK, let you say a few words, record what you've said and add it as an audio tag on the picture

Their competitors? Radar and ShoZu are the two best known.

How are they different?

-- No client
-- rue video support (all the cross-coding required to make it work on any phone, on any carrier)
-- Strong usability focus (our Product Manager has a Masters in usability/interaction design)
-- Voice tagging -> voice adds so much more colour and texture that text just can't capture.