January 18, 2006
Sprint U.S. Consumer Wireless Usage Study
Today Sprint announced the results of the Sprint U.S. Consumer Wireless Usage Study, a nationwide survey of wireless phone users.
The findings show that more than half of wireless phone subscribers (56 percent) rely on their mobile phones for features such as cameras, clocks, calendars, messaging, music and as a substitute flashlight for seeing in dark places.
... Consumers are still flipping for flip phones, the phone style preferred by 70 percent of respondents. The next most popular was a "candy bar" style phone, savored by 18 percent. A rugged phone, business device and slider phone were each the style of choice for 4 percent.
... When asked what more mainstream features and functions wireless phone users might be interested in adding to their phone, still image cameras still topped the list (29 percent), followed by music players (22 percent) and video cameras (18 percent). A healthy portion of respondents expressed interest in instant messaging (15 percent), and games and TV/video clips both earned 8 percent of the vote.
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