December 15, 2005
Nano TV on Swisscom Mobile
NanoTV, produced by AnyScreen.com, launches today with a trial phase of its news and information service conceived and developed for mobile phones. This trial will be available in Switzerland on Swisscom’s Mobile Replay TV platform and run until March 31, 2006.
The NanoTV news bulletins provide concise local, national and international news updates on politics, business, society and sport. They also feature lifestyle and entertainment modules with a strong regional focus. During the trial phase, NanoTV will produce 4-minute bulletins in French twice a day, morning and afternoon, from Monday through Friday.
Young, urban fast-paced and colourful, the NanoTV news bulletins have been created for a new type of nomadic, on-the-go consumption. [e-mail press release].
On a personal note, I've seen a demo, content is compelling, snappy and fast. AnyScreen has hit the perfect note for broadcasting on mobile phones.
In October 2005, NanoTV received a special mention from the jury of the Mipcom Mobile Awards in Cannes, France.
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