December 13, 2005

Cellphone technology rings in pornography in USA

wapphone2.jpg According to USA Today, cellphone pornography is a step closer to taking off in the USA, with the launch of Cingular's quiet launch of filtering devices and password-enabled blockers. The Field is now wide open for the the nation's largest cellphone service provider to launch a huge new porn platform.

"Scores of marketers are lining up to tap the U.S. market. XXobile, a content provider for Web-capable wireless devices, will offer 50,000 video clips, says operations chief Harvey Kaplan. Porn star Ron Jeremy licensed his name toRon Jeremy, which offers adult content in Britain and Holland. He's not sure of the U.S. appetite for mobile porn, though. "Who wants to watch this stuff on a tiny screen?" he says.

Steve Hirsch, co-CEO of adult film giant Vivid Entertainment, expects mobile porn to eventually account for 30% of sales. "This is going to explode. People will want porn in their pocket," he says.