ITV and 3 in mobile TV link up

According to Netimperative, broadcaster ITV has partnered with mobile network 3 to bring a range of ITV shows to 3’s mobile video service, beginning with the latest series of “I’m A Celebrity…Get Me Out Of Here!”.

... "3G handset owners will be able to watch “I’m A Celebrity’s” Bush Tucker trials on the handset before they air on terrestrial television.

... The ITV content will be designed specifically for the mobile platform and will include highlights and behind the scenes footage."

emily | 4:12 PM | |
The Permanent Link to this page is: http://www.textually.org/picturephoning/archives/2005/11/010710.htm