July 30, 2005
College Fans Get Sports To Go
Collegiate Images has signed a deal with Smartphones Technologies, Inc., that gives Smartphones exclusive rights to images from more than 30 colleges and universities nationwide available for downloading by wireless customers, reports BrandWeek.
"Under the deal, Jacksonville, Fla.-based Smartphones will create officially licensed wallpapers, animated screensavers, mobile video clips, voice ringtones, ringback tones, text messaging campaigns and mobile games. In addition to the content provided by the schools, Smartphones will be able to generate its own content from sports events at partner universities via photos and videos.
Smartphones said its library content is available through 24 carriers and content providers worldwide,"
[via Ypulse]
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