October 22, 2004
TI Delivers 'Hollywood' Live To Cell Phones
Texas Instrument's latest chip offering will make sure TV junkies don't miss their favorite television broadcasts, just because they are on the go. The chipmaker's "Hollywood" enables digital TV on a single chip for cell phonesm reports Wireless Week.
"TI's new 'Hollywood' digital TV chip will combine the two biggest consumer electronics inventions of our time -- the television and the cell phone," said Gilles Delfassy, a TI. "One by one, the industry's most exciting consumer electronics are being integrated into wireless handsets, allowing consumers to get their news and entertainment whenever and wherever they want. With this new chip on the cell phone, users will enjoy digital, high-quality TV in real-time."
TI plans to begin sampling the chip in 2006.
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